Sunday, 7 October 2007

Speed

Here are a few interesting statistics from Seth Godin's book, Unleashing the Ideavirus.

Time taken to acquire 10 million users

  • Radio : 38 years
  • TV : 13 years
  • Cable : 10 years
  • Internet : 5 years
  • Hotmail : 1 year

Still in doubt that traditional ways of marketing may be losing their teeth ?

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